New Golf Certification Courses – Coming Soon
Our new Golf Certification elearning courses will be released over the next 9 months, but you can register your interest now and be one of the first to know when they’re launched.
Selling Golf Membership
This course explores how you convert a membership prospect into an actual member.
Modules include:
– The Club Tour
– Conducting an Effective Needs Analysis
– Overcoming Buying Objections
– Membership Price Presentation
– Sales Key Performance Indicators
– Motivating Membership Commissions
Study Time: 15 to 25 hours
Time Limit: 6-months to complete
Tutor Support: Included
Golf Course Management – part 2
This is explores more key golf course maintenance and agronomic practices essential to preparing and maintaining appropriate playing surfaces.
Modules include:
– Cultural Practices & Their Benefits
– Turf Disorders, Pests & Diseases
– Golf Course Set-Up, Conditioning and Presentation
Study Time: 10 to 15 hours
Time Limit: 6-months to complete
Tutor Support: Included
Club Governance
Efficient and defined club governance structures are key to effective decision making both in the proprietary and private-members club sectors.
Modules include:
– Defining Good Governance
– Golf Club Business Models & Ownership Structures
– Incorporation for Not-For-Profit Clubs
– Organisation Structures
– Committees
– The General Manager as a Leader
– Strategic Planning for Golf Businesses
Study Time: 15 to 20 hours
Time Limit: 6-months to complete
Tutor Support: Included
Human Resources Management
This bedrock of any business are it’s employees and staff. This course looks at Human Resource management from a practical perspective and the key practices that every employer should follow.
Modules include:
– Introduction to HR & Employment Law
– Recruitment & Selection Skills
– Guide to Managing Absence
– Guide to Managing Holiday
– Managing Disciplinaries & Grievances
– Implementing and Using Appraisals
– Managing the Redundancy Process
Study Time: 15 to 20 hours
Time Limit: 6-months to complete
Tutor Support: Included
Golf Club Marketing
Learn the key to effective club marketing that generates more leads.
Modules include:
– Your Club, Your Competitors and Your Customers
– Effective and Powerful Websites
– Digital Advertising
– Print, Point-of-Sale, Radio & Signage
– Measuring Advertising Success
– Marketing Planning
Study Time: 15 to 25 hours
Time Limit: 6-months to complete
Tutor Support: Included